A student is absent for three days before a parent finds out. A fee reminder goes to some parents and not others because the office ran out of time. Each branch buys its own SMS pack, nobody knows which messages used the credits, and a new notice template is rejected by the operator. The school sends SMS, but not reliably and not in any way it can measure.
Decide which events deserve an SMS
Parents respond to messages that are timely and relevant. Start with a small set of events where a delay causes a real problem, and send those automatically every time. Add others only when the first set is working.
Keep promotional messages separate from these alerts, so important messages are not lost among announcements.
- Student marked absent.
- Fee due date approaching, and fee overdue.
- Exam result or report card published.
- Homework or circular posted, if parents want it.
- Staff leave approval and salary credit, for employees.
Get DLT templates right first
In India, business SMS must be sent through a registered sender ID (header) and an approved content template on the operator's DLT platform. Register the school as an entity, register a header, and get a template approved for each type of message, with placeholders for the student's name, date or amount. Messages that do not match an approved template are blocked, so map each event to its template before switching automation on.
How Pedinno Smart SMS Management sends them
Smart SMS Management sends SMS automatically when attendance, fees, exams, homework, leave, staff punches, payroll or claims events happen in Pedinno, using the DLT template mapped to each event. Schools can also send campaigns and notices. Every branch shares one SMS wallet, every credit used is recorded in a ledger, and credits can be recharged online with invoices downloaded from the same screen.
Use one wallet for all branches
Separate SMS packs per branch create small balances that run out at the wrong moment and make spending hard to see. A single wallet with a ledger shows how many credits each kind of message uses, which branch sent it and when, so the school can budget and spot waste — such as duplicate reminders to the same parent.
Check delivery and keep the message short
Write messages that fit in one SMS where possible: who, what, when and what to do. Review the dashboard weekly for failures and patterns, update wrong mobile numbers in student records, and respect parents who opt out of non-essential messages. Delivery ultimately depends on operators and DND settings, so keep the parent app or WhatsApp as a second channel for important notices.
Frequently asked questions
Do schools need DLT registration to send SMS?
Yes. Business SMS in India must use a DLT-registered sender ID and approved templates. Pedinno maps each event to the approved template you choose.
Can all our branches use the same SMS balance?
Yes. Pedinno keeps one SMS wallet per organisation, shared by every branch, with a ledger of each credit used.
Is there free SMS to start with?
New customers receive 100 free SMS credits once, when Student or Staff Management is first activated.
See Smart SMS in action
Automatic SMS for attendance, fees, exams, homework, leave and payroll, plus campaigns — from one wallet shared by every branch.
Mark a test student absent and ask to see the automatic SMS, the template it used and the credit entry in the SMS ledger.
Explore Smart SMS Management